Define the innovation
LifeSpring hospitals are a chain of small sized private hospitals providing services to its customers which are : (a) Efficient (because of better management system/processes) (b) Fair & affordable Price of services ( no ambiguity/surprises in the prices of the services) (c) Better Outcome (because of focus on clinical quality) (d) Personalized service (because we treat our “patients” as customers/guests and not as patients.) LifeSpring hospitals primary customers are women from the working poor class.